Half of search has moved to conversations.
HaloX was built for this shift. We help brands understand and optimize how they appear when customers ask AI — not just when they type into Google.
Why we exist
Customers no longer just search — they ask ChatGPT, Gemini, Perplexity, and Claude. They compare brands, evaluate features, and make decisions inside AI conversations. Yet most businesses have zero visibility into this channel.
HaloX bridges this gap. We give you the data, monitoring, and tools to win in both search and AI conversations.
Our approach
Data-driven
Every insight is grounded in real SERP data, live AI engine queries, and verified sources — not guesswork.
Real-time monitoring
We continuously track how AI engines mention your brand, detect changes in sentiment, and alert you to shifts.
Cross-analysis
Search rankings × AI citations × content quality — our Opportunity Analysis reveals where competitors appear but you don't.
What we've built
Search Intelligence
Keyword research, SERP tracking, AI Overview detection, and competitive benchmarking in one place.
AI Conversation Monitoring
Track brand mentions across ChatGPT, Gemini, Perplexity, and Claude. Measure your share in AI conversations.
Content Studio
Generate publish-ready, evidence-based content that's optimized for both search engines and AI citations.
Built by search practitioners
HaloX was founded by a team with deep experience in search, AI, and growth marketing. We saw the shift firsthand — search traffic fragmenting as AI-powered answers replaced traditional search results — and built the platform we wished existed.